Digital marketing leverages the power of multiple forms of electronic media. It is worth noting that, however similar to inbound marketing, digital marketing is different. Inbound marketing focuses on the generation of traffic and converting that traffic into leads and then working those leads down the funnel to delighted customers.

Digital marketing is the production of online goods and presence whereas inbound marketing is the implementation of digital marketing and then tracking the results of that online exposure for analysis and future marketing modifications and monopolization on discovered opportunities.

Impact Image Marketing will develop the pieces of your digital marketing portfolio, we will also make those part of an inbound marketing strategy so that they are working to grow exposure, traffic, customer base, and revenues for your business. Through content creation, email marketing, video, social media, RSS and a variety of other tools, marketing efforts can become the two way street to which today's consumers respond.